Road Pictures is an entertainment group integrating film and television production and investment, publicity and distribution, and entertainment marketing. The company is headquartered in Beijing, with offices in Shanghai, Hong Kong and Los Angeles. The A-round shareholders is Xiaomi and the A+ round shareholders are Zhejiang Guangsha and Shengshijing.
In film and television production and investment, Road Pictures has produced romance comedy Only You. The following films include Robots, Diamond Age and Creation of the God.
Road Pictures has released the 2018 Cannes Golden Palm Award winner Shoplifters、the Cannes Jury Prizewinner Capharnaum. The following films include The Extraordinary Journey of The Fakir and Judgement.
Road Pictures has promoted more than 50 movies and more than 15 TV series in forms of whole case, new media/traditional media, activities, crossover cooperation, etc., including Shoplifters, Capernaum, Transformers 5, Tomb Raider, Finding Mr.Right 2, Legend of Fu Yao and Sweet Combat, with film box office reaching 20 billion.
In terms of entertainment management, Road Pictures has long-term cooperation with six Hollywood studios and China’s major filmmakers. We have abundant customers in various industries such as automobile, FMCG and Internet. Our cases includes Audi’s joint promotion of Avengers 3, Zespri’s、Nanfu’s、Uni-President’s joint promotion of Detective Pikachu，L‘Oreal’s implantation in Miracles of the Namiya General Store and Lincoln’s implantation in Ode to Joy II. We fully combine resource advantages and brand value to achieve a win-win result.
Through professional and efficient work team, with the concept of innovation and enterprising, Road Pictures is committed to creating an international group of the whole industry chain, bringing more outstanding works to the audience and customers.